Social Networks Open Up
Who knows what will happen next in the world of social networks?
One thing is for sure, Google has taken a step that will make their own leadership online that much stronger, with the opening up of OpenSocial.
“OpenSocial defines a common API for social applications across multiple websites” is what the blurb on the holding page says. Apparently Yahoo has signed on as have hi5, LinkedIn and MySpace. What this means is that developers will be able to build once and offer to many. Facebook hasn’t agreed to sign on yet, but they can’t be far behind in doing so.
This kind of activity is going to make the whole social network enterprise field tremendously powerful. (I don’t know if it is really a business as yet).
Our intention at GRM Partners is to help organizations define the way that they use social networks. Through a rigorous approach to researching and mapping the way that organizations fit into business ecosystems and ensuring that their stated objectives are congruent with market demands we feel that we can help organizations more efficiently set policy and build communities of interest.
